Posted by jennitaConferences are always a great way to get out and meet the SEOmoz community. Luckily we have SMX West coming up next week and quite a few Mozzers will be attending, speaking, live blogging and tweeting. We want to get a chance to m…
- 14 hours ago, 22 Feb 12, 12:23pm -

Posted by randfishI've been running an experiment with some dark-hatted links for several months, consistently hoping Google will catch them and remove their value. So far... Nothing. Well, except top 3 rankings for all the anchor text pointed at t…
- 1 day ago, 21 Feb 12, 10:48pm -

Posted by iPullRankThe responsibilities of SEO practitioners have changed to include far more of the digital ecosystem, yet for so many, much of the SEO process remains the same. Currently there are several segments of SEO strategy seen as optional…
- 2 days ago, 20 Feb 12, 8:46pm -

Posted by shirtsthatgoThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, Inc.I…
- 3 days ago, 20 Feb 12, 10:27am -

Posted by Tom AnthonyAt Distilled's SearchLove conference in London back in October, Mat Clayton from Mixcloud provided a great snippet of Javascript that could be used to record whether visitors to your site were logged into Facebook or not. This…
- 3 days ago, 19 Feb 12, 9:14pm -

Posted by Anthony D. NelsonThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of SEOmoz, In…
- 4 days ago, 19 Feb 12, 8:21am -

Posted by randfishHey gang - short blog post on a topic our product and marketing teams have been noodling around with. As many of you know, we've got our Linkscape index, which is crawled, processed and served out on a monthly basis (there's a new…
- 5 days ago, 18 Feb 12, 8:18am -

Posted by MichaelCWe're all familiar with: personalization, SPYW, and the mix of organic + local + shopping + news etc. we call "universal search". Today, we're going to talk about the results that APPEAR to be pure organic, ignoring AdWords, Googl…
- 6 days ago, 17 Feb 12, 11:07am -

Webmaster level: AllVideos are one of the most common types of results on Google and we want to make sure that your videos get indexed. Today, we're also launching video support for schema.org. Schema.org is a joint effort between Google, Microsoft…
- 1 day ago, 21 Feb 12, 10:00pm -

Webmaster level: IntermediateIt’s a moment any site owner both looks forward to, and dreads: a huge surge in traffic to your site (yay!) can often cause your site to crash (boo!). Maybe you’ll create a piece of viral content, or get Slashdotted…
- 14 days ago, 9 Feb 12, 2:30pm -

Webmaster Level: AllUpdate on February 2, 2012: The new Google+ badge is now out of preview and available to all users on all sites. When we launched Google+ pages in November, we also released Google+ badges to promote your Google+ presence righ…
- 27 days ago, 26 Jan 12, 9:53pm -

Webmaster level: AllSitemaps are a way to tell Google about pages on your site. Webmaster Tools’ Sitemaps feature gives you feedback on your submitted Sitemaps, such as how many Sitemap URLs have been indexed, or whether your Sitemaps have any err…
- 27 days ago, 26 Jan 12, 8:18pm -

Webmaster level: AllStarting today, we’re updating our Top Search Queries feature to make it better match expectations about search engine rankings. Previously we reported the average position of all URLs from your site for a given query. As of t…
- 28 days ago, 25 Jan 12, 10:00pm -

Webmaster Level: IntermediateOne of the biggest bottlenecks on any conversion funnel is filling out an online form – shopping and registration flows all rely on forms as a crucial and demanding step in accomplishing the goals of your site. For ma…
- 28 days ago, 25 Jan 12, 6:00pm -

Webmaster Level: AllIn our ongoing effort to help you find more high-quality websites in search results, today we’re launching an algorithmic change that looks at the layout of a webpage and the amount of content you see on the page once you clic…
- 34 days ago, 19 Jan 12, 11:00pm -

Page titles are an important part of our search results: they’re the first line of each result and they’re the actual links our searchers click to reach websites. Our advice to webmasters has always been to write unique, descriptive page titles (…
- 42 days ago, 12 Jan 12, 11:59am -

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Linked Pages: Better People Search Results Microsoft Bing announced a new feature named Linked Pages. The pu…
- 5 hours ago, 22 Feb 12, 10:02pm -

Microsoft Bing announced a new feature named Linked Pages. The purpose is to make the search results for you and your friends more personalized as well as richer. If I am friends with you and you do a search in Bing for [barry schwartz] you will see…
- 7 hours ago, 22 Feb 12, 7:25pm -

Conversion testing is the holy grail of ROI on the Internet. Every day, more of our customers start picking up their phones, asking what new test we are planning for their website. Or may that be a result of sales people “incidentally” dropping C…
- 8 hours ago, 22 Feb 12, 6:09pm -

Due to the agile and complex nature of paid search, managing a paid search program can often degenerate into a constant barrage of fire drills and ad hoc report requests. I have been there and it is not fun. I have also found that there is a way to d…
- 9 hours ago, 22 Feb 12, 5:37pm -

Google announced on the Google Webmaster Central blog that they are now adding video support for schema.org. They are doing this in combination with Microsoft Bing and Yahoo Search as a “joint effort.” Google says using the schema.org video marku…
- 11 hours ago, 22 Feb 12, 3:13pm -

Today is the 155th birthday of Heinrich Rudolf Hertz, the German physicist who was able to prove the existence of electromagnetic waves. To celebrate his contributions to the world, Google has a special animated wave logo on their homepage. He built…
- 12 hours ago, 22 Feb 12, 2:54pm -

Google+ Pages have sparked a lot of discussion in B2B marketing circles. The ability to add multiple management functionality, site verification, and easy to integrate Google+ badges have leadership teams asking whether this truly is the next social…
- 12 hours ago, 22 Feb 12, 2:30pm -

The mystery of Google’s stealth consumer product has apparently been conclusively solved. The NY Times is confirming earlier reports that Google is going to release “heads up display glasses” by the end of the year. The glasses — or literal G…
- 1 day ago, 22 Feb 12, 1:51am -

Because I own my own company I know how hard it can be to continually bring in new clients and keep a steady flow of income. You have to have a plan for 6+ months down the road and offering workshops or classes might just help you. I believe a very i…
- 8 hours ago, 22 Feb 12, 7:00pm -

According to a recent New York Times article, Google is planning to launch technologically advanced glasses with a heads-up display later this year. The futuristic glasses, which will appear similar to Oakley Thumps sunglasses, will continually strea…
- 9 hours ago, 22 Feb 12, 6:00pm -

Establishing a reputation for a business or brand online takes time and effort. Losing that good reputation, on the other hand, can happen in the blink of an eye. A switched-on business is aware of what is being said about their product or service an…
- 10 hours ago, 22 Feb 12, 5:00pm -

Many of the webinars this week offer basic techniques for the web programs or services the company provides. Raven Tools and SEOMoz both give in-depth webinars concerning their programs. For the hour it takes to watch, is well worth the time to try a…
- 13 hours ago, 22 Feb 12, 2:00pm -

Jordan Kasteler has had quite the career. He was the Senior SEO Analyst at Overstock.com, a co-founder of Search and Social, the SVP of Content Development / Managing Partner of BlueGlass Interactive, Inc. the CMO at Steelcast and is now the Online M…
- 13 hours ago, 22 Feb 12, 2:00pm -

2011 was a year of shifts for Google, with all the updates seeming to give hints of a huge shout which, at its end, formed the word Panda. As all of us know, the Panda Update centralized content and the importance thereof, making the user the priorit…
- 1 day ago, 21 Feb 12, 7:00pm -

Matt explains this newer feature and tells you about all the options you have with Fetch as Googlebot. Follow SEJ on Twitter @sejournalFollow SEJ on Twitter @sejournal
- 1 day ago, 21 Feb 12, 6:11pm -

Social Media has become a double edged sword.  It gives businesses easy access to their customers and aids in communicating with them, but at the same time it gives employees a forum to waste time and possibly to do harm to the brand.  A well thoug…
- 1 day ago, 21 Feb 12, 5:00pm -

Cloud marketing platform BloomReach has launched with a suite of three intelligent discovery tools for businesses. BloomReach accomplishes some pretty incredible things for web businesses in need of a holistic, well-rounded marketing approach.
- 5 hours ago, 22 Feb 12, 10:00pm -

Day 2 of SES London 2012 has come to a close. The day, much like Day 1, was packed full of great tips and strategies on SEO tools and metrics, PPC architecture, and more. Here's a roundup of today's live blogging and coverage of SES London 2012.
- 6 hours ago, 22 Feb 12, 9:00pm -

Microsoft has filed a formal complaint against Motorola with the European Commission over what it sees as a clear abuse of its industry standard patents, with Google's tacit backing. This follows a similar filing by Apple demanding EC intervention.
- 7 hours ago, 22 Feb 12, 8:00pm -

In analytics, there are two truths about bounce rates: if you aren’t tagging your downloads or on-page events correctly, you could be missing out on the full picture; and segmentation is everything – it helps you discern "good" from "bad" metrics…
- 13 hours ago, 22 Feb 12, 2:00pm -

With more than 150 million members, LinkedIn can be an extremely important and effective advertising opportunity when used correctly. Here are tips on how to set up your account, create your first LinkedIn ad, target your ad, and set your budget.
- 14 hours ago, 22 Feb 12, 1:00pm -

With wave after wave of insightful stats, a common hazard for PPC managers is losing site of the shore and getting lost at sea. Here’s how you can avoid losing sight of your core business objectives when you’re neck-deep in statistics.
- 15 hours ago, 22 Feb 12, 12:00pm -

The wavy blue, red, yellow, and green logo on Google’s homepage today is in honor of Heinrich Rudolph Hertz. The German physicist, who was instrumental in the discovery of electromagnetic and radio waves, was born on this date 155 years ago.
- 19 hours ago, 22 Feb 12, 8:00am -

Google is upping its game with improvements to ad sitelinks. The new sitelink option gives users more options while delivering more clicks for advertisers. On average, Google said the click through rate is 30 percent higher for ads with sitelinks.
- 20 hours ago, 22 Feb 12, 7:00am -

(Cross-posted on the ITA Software By Google blog) Planning trips is fun and exciting, and ideas for where to go on your next adventure can strike you when you're in the most unexpected location. Last week I met a friend for coffee, and he told me a…
- 1 day ago, 21 Feb 12, 9:08pm -

(Cross-posted on the Official Google Blog) It’s Valentine’s Day, and all you need is love.Well, maybe you need a few more things.This year, lovebirds in the U.S. are pulling out all the stops and are expected to hit a 10-year spending high…
- 8 days ago, 14 Feb 12, 5:32pm -

Every day, people search on Google for health information. Many of these searches relate to symptoms they or their loved ones may be experiencing. You might be trying to understand why you’ve had a headache every morning for a week or why your chil…
- 9 days ago, 13 Feb 12, 5:15pm -

Here’s the latest installment of our monthly series on “search quality highlights,” with 17 new quality improvements to read about for January. In addition to this month’s big announcement of Search plus Your World, you’ll find short summar…
- 19 days ago, 3 Feb 12, 9:00pm -

Have you ever wanted to visit somewhere while on vacation and realized that getting there from your hotel would be a real trek? Wouldn’t it be great if you could specify how close you wanted to be to that place when searching for a hotel?Last yea…
- 33 days ago, 20 Jan 12, 5:07pm -

(Cross-posted on the Webmaster Central Blog) In our ongoing effort to help you find more high-quality websites in search results, today we’re launching an algorithmic change that looks at the layout of a webpage and the amount of content you see…
- 34 days ago, 19 Jan 12, 11:00pm -

Cross-posted from the Official Google Blog.Starting today, we’d like to invite K-12 students in the U.S. to participate in our fifth annual U.S. Doogle 4 Google contest. Draw your rendition of the Google logo and you may see it on the ultimate gal…
- 35 days ago, 18 Jan 12, 3:00pm -

(Cross-posted on the Official Google Blog)Google Search has always been about finding the best results for you. Sometimes that means results from the public web, but sometimes it means your personal content or things shared with you by people you c…
- 44 days ago, 10 Jan 12, 2:29pm -

Za kilkanaście dni udostępnię zaktualizowaną wersję mojego darmowego kursu Google Analytics. Taki prezent bożonarodzeniowo-noworoczeny od bloga Marketing w Internecie . Praca nad nową wersją spowodowała moją mniejszą aktywność na blogu w…
- 53 days ago, 31 Dec 11, 3:53pm -

Kilka dni temu odbyło się 9 już spotkanie SEMcampu, spotkanie specjalistów związanych z branżą marketingu w wyszukiwarkach. W poprzednim poście opublikowałem prezentacje z spotkania. Starym zwyczajem kilka słów podsumowania. O spotkaniu 9…
- 62 days ago, 22 Dec 11, 7:23pm -

Kilka dni temu odbyło się 9 spotkanie SEMcampu. Zgodnie z tradycją, udostępniam prezentacje z tych wydarzeń. Mariusz Gąsiewski – Zastosowanie marketingu mobilnego w działaniach marketingowych. Maciej Ołpiński – Jak zarobić na wideo onli…
- 63 days ago, 21 Dec 11, 5:36pm -

Zapraszamy wszystkich chętnych do współpracy przy organizacji SEMcampu. Z względu na to, że z SEMcampu tworzy się duże wydarzenie, także ciężko jest mi i Przemkowi to wszystko samemu organizować. W szczególności przydałaby się pomoc: o…
- 75 days ago, 9 Dec 11, 9:15pm -

Zgodnie z tym, co jakiś czas temu pisałem zapraszam na 9, tym razem całodniowe spotkanie SEMcampu, które odbędzie się w Warszawie w Szkole Głównej Handlowej 15 grudnia 2011 o godzinie 10.00 w auli A w budynku A Szkoły Głównej Handlowej ul…
- 79 days ago, 5 Dec 11, 9:56pm -

Kilka razy przedstawiałem na moim blogu przydatne narzędzia, które przyśpieszają pracę z linkami sponsorowanymi Google. Narzędzie te pojawiały się przy okazji bardzo różnych postów, więc postanowiłem je zebrać w jednym miejscu. Przydat…
- 87 days ago, 27 Nov 11, 9:55pm -

Piszę nierzadko o niuansach analityki internetowej, zwłaszcza w odniesieniu do analizy ruch na witrynie za pomocą Google Analytics? Co jednak, kiedy na analizę witryny możemy poświęcić zaledwie kilkanaście minut dziennie? Którymi raportami…
- 92 days ago, 22 Nov 11, 8:11pm -

Podstawą rozwoju kampanii AdWords są: optymalizacje – działania mające na celu zwiększenie efektywności kampanii (np. spadku kosztu kliknięcia) maksymalizacje – działania mające na celu zwiększenie zasięgu kampanii Nie jest jednak łat…
- 94 days ago, 20 Nov 11, 10:11pm -

Microsoft opublikował w swoim kanale na Youtube parodię serialu „Moonligthing” (z Brucem willisem i Cybil Shepard) poświęconą aplikacjom Google. Akwizytor próbuje sprzedać klientce pakiet aplikacji Google, jednak z każdym kolejnym pytanie…
- 4 hours ago, 22 Feb 12, 10:37pm -

Dzięki mrówczej pracy Mariusza Gąsiewskiego – chyba największego w Polsce specjalisty od Google Analytics – otrzymaliśmy zaktualizowany kurs Google Analytics.Co nowego w poradniku:jest w całości poświęcony wersji asynchronicznej kodu…
- 12 days ago, 11 Feb 12, 7:50am -

Blisko godzinna relacja z pierwszego polskiego hangout’u na żywo w Google+, gdzie z jednej strony wystąpili specjaliści z Google: Kaspar Szymanski i Marcin Lipowiecki, a z drugiej polscy webmasterzy i wydawcy AdSense.
- 14 days ago, 8 Feb 12, 9:57pm -

Nie jestem wyznawcą spiskowej teorii świata, jednak może coś jest na rzeczy w ukaraniu największych serwisów akurat z branży porównywarek cen. Wątku nie będę rozwijał, tylko krótko zaprezentuję porównywarkę/wyszukiwarkę produktów Go…
- 16 days ago, 6 Feb 12, 7:53pm -

Czy to ręczne sterowanie, czy też algorytmy filtrów spowodowały, że ukarane przez Google porównywarki cen powoli pną się w wynikach wyszukiwania. Ale też serwisy nie czekają bezczynnie – o czym za chwilę.Po okazaniu skruchy i wycofaniu…
- 17 days ago, 5 Feb 12, 6:44pm -

Google nałożył filtry na wyniki wyszukiwania najpopularniejszych polskich porównywarek cen, m.in. Ceneo.pl i Nokaut.pl. Jak tłumaczy gigant z Mountain View, to cena za naruszanie zasad Google poprzez kupowanie linków. Kto jest odpowiedzialny mi…
- 20 days ago, 2 Feb 12, 8:00pm -

Od początku stycznia 2012 coraz więcej polskich właścicieli witryn internetowych otrzymuje od Google ostrzeżenia o łamaniu regulaminu Google. Informacja publikowana w Centrum Webmastera Google wygląda tak:Ewidentnie Google zapuścił się na…
- 23 days ago, 31 Jan 12, 12:19pm -

Dołącz do akcji: NIE dla ACTA! 26 stycznia przedstawiciele polskiego rządu podpiszą ACTA, kontrowersyjną umowę międzynarodową, która wprowadzi drastyczne rozwiązania służące ochronie praw własności intelektualnej i ograniczające wolno…
- 31 days ago, 22 Jan 12, 7:07pm -

Dla wszystkich czytelników SprawnyMarketing.pl przygotowaliśmy specjalny bonus w postaci 20 gratisowych linków w największej giełdzie linków SEO w Polsce – www.ProLink.pl. W momencie pisania tego wpisu, Prolink.pl pośredniczy w sprzedaży li…
- 18 hours ago, 22 Feb 12, 8:21am -

Dzisiaj startuje program partnerski MaxROY.com. Program pozwala każdemu chętnemu zarabiać na wszystkich szkoleniach i konferencjach organizowanych przez MaxROY.com, a także szkoleniach DVD i abonamentach Forum.MaxROY.com. Nasi Partnerzy dostają…
- 2 days ago, 21 Feb 12, 8:22am -

Na początku lutego na rynku ukazała się książka „Sekrety SEO” autorstwa Danny’ego Dovera i Erika Dafforna. Książka jest interesująca ze względu na autorów (Dover to były pracownik SEOmoz, pracujący także dla Microsoftu czy Facebook…
- 3 days ago, 20 Feb 12, 11:15am -

Na trzęsieniu ziemi, jakie na przełomie stycznia i lutego miało miejsce w SERP-ach Google.pl najwięcej straciły – jak wiadomo – porównywarki cen. Straciły oczywiście ruch z Google, ale jedna z nich – Nokaut.pl – może stracić znaczni…
- 6 days ago, 17 Feb 12, 2:19pm -

Od kilku dni Google udostępnia w interfejsie AdWords możliwość współdzielenia między kampaniami listy witryn wykluczanych z emisji w ramach Sieci reklamowej Google. To kolejna taka wspólna lista, po liście wykluczających słów kluczowych i…
- 9 days ago, 14 Feb 12, 2:02pm -

- 10 days ago, 13 Feb 12, 11:18am -

Startujemy z nowym newsletterem Sprawnego Marketingu! Nasz nowy newsletter przyniesie ci raz w miesiącu podsumowanie najlepszych tekstów ze Sprawnego, z Forum.MaxROY.com, a także jeden unikalny artykuł, którego nie opublikujemy nigdzie indziej.…
- 14 days ago, 9 Feb 12, 8:10am -

Od kilku dni Google Webmaster Tools (Narzędzia dla Webmasterów) znacznie bardziej szczegółowo informują o zgłoszonych przez administratora mapach witryn i skutkach ich zgłoszenia takich jak liczba zaindeksowanych podstron. Nowa postać zakład…
- 14 days ago, 8 Feb 12, 3:48pm -

While preparing myself for an SEO conference presentation, I like to practice to make sure I can fit in what I have to say, or in this case; show. Speaking on the SES London 2012 “SEO Tools of the Trade” panel, I gave  up a few interesting Excel…
- 15 hours ago, 22 Feb 12, 11:40am -

Today, I want to share a tip for quickly weeding out errors in sitemap XML files. This post will teach your a few new Excel tricks and (hopefully) save you some time in your own technical SEO audit projects. Why a nice clean sitemap? Google have inve…
- 3 days ago, 20 Feb 12, 9:10am -

People love to be asked their opinion. Chance are, if you’ve been to a restaurant recently, you’ve been given a receipt asking you to rate your experience via survey. Or if you’ve stayed at a hotel, you’ve received an email survey to rate you…
- 6 days ago, 17 Feb 12, 9:21am -

On the 29th February, 2011 Google will be “sunsetting” Adwords API versions v13, v200909, v201003, v201008 and v201101. This will affect our old Google Adwords API extension (documentation here), so, Tom’s had his sleeves rolled up over the wee…
- 10 days ago, 13 Feb 12, 2:27pm -

First things first, I’m extremely happy to announce that I’ll be joining the SEOgadget team within the next couple of weeks. This really is massively exciting and I can’t wait to get started on working with a great bunch of people on some fanta…
- 14 days ago, 9 Feb 12, 9:00am -

On February 20th. Yandex announced the launch of its new peoplesearch in beta. Thisfeature will [...]
- 18 hours ago, 22 Feb 12, 9:00am -

Online hacking is used to commit fraud, theft and a range of other illegal activities. Not something[...]
- 1 day ago, 21 Feb 12, 3:05pm -

One third of students apply for jobs through social media, according to the article that I read on&n[...]
- 2 days ago, 21 Feb 12, 9:00am -

On February 16th. Microsoft launched msnNOW – a new online trend-spotting service, which analy[...]
- 3 days ago, 20 Feb 12, 12:45pm -

GIF is so 2012! Somehow this old-school-animation-format is back again on the internet universe; boo[...]
- 3 days ago, 20 Feb 12, 11:00am -

Google has been busy over the past couple of years acquiring a good number of small startups, including some that may help or have helped contribute features to Google Plus, such as Fridge, Tweet counting SocialGrapple, people sorting Katango, the te…
- 13 hours ago, 22 Feb 12, 1:33pm -

According to the United States Patent and Trademark Office (USPTO) assignment database, Google has acquired the pending patent applications of one time search rival Cuil, touted when launched as a potential Google Killer.On July 28, 2008, the search…
- 2 days ago, 20 Feb 12, 5:41pm -

At Hewlett-Packard’s global partner summit in Las Vegas yesterday, President and CEO Meg Whitman gave a keynote presentation on the state of the company and made a prediction about Google’s Android operating system:We decided to contribute WebOS…
- 6 days ago, 17 Feb 12, 8:56am -

Google was granted a patent yesterday on Blog Search, and how the search engine might filter blog posts out of blog search based upon a number of factors. The patent was originally filed in 2006, and it’s the first patent filing I’ve seen from Go…
- 8 days ago, 15 Feb 12, 6:57am -

According to Google’s Director of Research, Peter Norvig, if you look at Google Trends for trends related to “full moon” or “ice cream”, you’ll see that Google searches for those terms imitate actual physical trends in the world. With a v…
- 11 days ago, 11 Feb 12, 7:34pm -

In the early days of Google, when you performed a search, the results you received were just links to pages found on the Web, showing page titles, snippets, and URLs. Google started adding other types of searches to its Web search, such as: July, 200…
- 16 days ago, 6 Feb 12, 3:42pm -

A few days ago, I asked the question, Is Google Aiming at Building Faster Networks and Data Transmissions? Google had acquired some interesting patent applications that have the potential to increase the speed and quality of data transmissions. An e…
- 19 days ago, 3 Feb 12, 7:46pm -

How much might one page on a website influence the rankings of other pages? When I joined an agency in 2005, our focus was on rankings for individual pages – optimizing their content for specific terms and phrases, and making sure that they had lin…
- 21 days ago, 1 Feb 12, 3:55pm -